Meet the Director of Marketing

Wednesday, June 11, 2025

As I step into my third year with Amwood, I’ve had the pleasure of getting to know so many of our builders through interviews and conversations. Learning your stories has been a true highlight of my time here. It occurred to me recently, though, that I’ve never taken the opportunity to share my own story with you. So this month, I’m turning the spotlight around and giving you a peek into my background, my day-to-day, and a few fun facts along the way.

Gina Mouton headshotA Look Back: My Background
My educational background combines both creativity and business. I hold a double BFA in Graphic Design and Printmaking from the University of Wisconsin, Milwaukee, and recently earned my MBA in Marketing from the University of Wisconsin, Parkside. My career path has taken me through a variety of industries, from franchising and finance to shipping, automotive, and furniture. Across the board, I’ve focused on marketing and now bring over 15 years of experience to my role with Amwood.

Why Amwood?
When I saw the opportunity with Amwood, I was drawn to the unique business model and the builder partnerships that reminded me of my time working with franchisees. I loved helping small business owners grow their businesses through strategic, targeted marketing, and I saw the same potential here. The ability to make a real impact and see the results of that work is what truly motivates me.

My Dream Home Must-Have
Living in the Midwest, one feature I couldn’t live without is a mudroom. It’s the perfect place to stash muddy boots, heavy coats, and backpacks. This helps keep the rest of the home clean and organized.

Meet My Familyphoto of family with local Mayan descendants of Chichen Itza in warrior attire
I’ve been married to my husband, Brian, for 15 years. He’s a retired Navy Diver with 23 years of service. We have a 13-year-old son named Wess, who enjoys swimming, hunting, and video games. He’s a typical teenager! We also share our home with two fur babies, Stanlee, a pug, and Lady, a mixed-breed dog.

Where I’m From
I was born and raised in Mukwonago, Wisconsin. In my twenties, I moved to California, where I met Brian. His military career brought us to Virginia and Florida, and after his retirement, we returned to the Midwest, settling in Beloit, Wisconsin, for five years. Today, we call Newark, Ohio, just outside of Columbus, home.

A Day in My Life
As a one-person marketing team, my days are always full and fast-paced. I divide my time between marketing efforts for both Amwood and Advantage Homes. My tasks range from writing blog posts and email campaigns to updating websites, creating direct mail pieces, and managing social media. I’m always looking for new strategies to stretch our marketing dollars and deliver great results.

Hobbies & Creative Projectsphoto of family in front of Mayan ruins of Chichen Itza
Outside of work, I love to spend time with my family, and we try to go on a cruise every year or so to explore new cultures and destinations. I’m also a big fan of DIY and crafts. Whether I’m refinishing old furniture, working on embroidery projects, or creating custom decals with my Cricut machine, I enjoy finding ways to bring creativity into my everyday life.

What I Love About Amwood
Hands down, it’s the people. From our internal staff to the builders and vendors we work with, I’ve found everyone to be supportive, collaborative, and genuinely enjoyable to work with. That kind of environment makes all the difference.

A Fun Fact You Might Not KnowGina Mouton's dogs
Here’s one you may not have guessed: I play the bass clarinet and even earned a college scholarship for it. One of my favorite memories was getting to play with the Milwaukee Symphony Orchestra during college. Since then, I’ve performed with community bands like the Nassau Community Band in Amelia Island, Florida. Now that I’m in Ohio, I’m on the lookout for my next community band to join.

It’s been a joy to get to know many of you over the past few years, and I hope this gives you a little insight into who I am as well. I look forward to continuing to grow with Amwood and supporting your success through creative and strategic marketing.

Archives